UX and UI Design
Illumitex sells LED Lighting for horticulture and industrial clientele. They are looking to emphasize Horticulture lighting since they are rapidly expanding their services. They needed a new site that establishes them as leaders in their field.
This project was completed while working with Fahrenheit Marketing. I worked on the information architecture and UI design for this site.
I started by creating information architecture for their current site. This way I can assess how we can combine and streamline their current information. I combined sections of content where it made sense and cut sections that did not fit within the site. Illumitex wanted to completely rewrite their site, so I gave this to the content strategist to use as an outline.